PUBLIC RELATIONS
Liaising on a daily basis with clients and the media, often via telephone and email;
Relationship building and networking with colleagues, clients and the media;
Monitoring the media, including newspapers, magazines, journals, broadcasts, newswires and blogs, for opportunities for clients;
Working as part of an account team to develop client proposals and implement the PR activity;
Preparing regular client reports and attending client meetings;
Researching, writing and distributing press releases to targeted
media;
Promoting news stories and features to the media, known as ‘selling
in’;
Collating, analyzing and evaluating media coverage;
Event management, including press conferences and promotional
events; attending and promoting client events to the media;
Assisting with the production of client publications, such as in-house
magazines; - Commissioning market research; coordinating studio or
location photography;
Undertake research for new business proposals and presenting to potential new clients.
Managing the PR aspect of a possible crisis situation.
DIGITAL
Responsible for the administration of the social media activity for our clients:
Day to day management of Facebook, Twitter and YouTube accounts and overseeing respective blogs
Working with teams across the practice to plan, create, execute and monitor social
media campaigns across all the agency’s client list
Working with the Digital Marketing Manager to implement, monitor and
improve social media strategy
Identifying new opportunities to exploit and expand social media presence
Make significant contribution to social media brand campaigns.
Implementing ongoing email marketing campaigns:
Working with teams across the agency to plan, create, execute and monitor email
campaigns
Working with the Digital Marketing and Insight Manager to implement, monitor and
improve our email marketing strategy
Identifying new opportunities to exploit and expand clients’ social media presence.
Implementing SEO campaigns
Working with teams and external agencies where appropriate to implement the SEO strategy
Working with the editorial team to advise on optimising copy for search and implementing internal linking strategy
Identifying link building opportunities where appropriate and other avenues to improve Clients’ SEO.
General duties
Attending and reporting at team meetings
To provide cover for the Marketing Manager when required.
To pick up editorial and project management duties during peak operational periods.
Candidates interested in a fast paced and dynamic career can apply with detailed CV and picture and expected salary to Cecilia@publicistpr.com
www.publicistpr.com