N. Tyler

Client: N. Tyler

The Client:
Established in 2009, British fashion label N. Tyler from London is designed for the modern man with a taste for sartorial sharpness. The label’s first flagship store opened with much aplomb at The Shoppes at Marina Bay Sands in October 2011. Currently situated in several prominent multibrand stores in Singapore and Malaysia, N. Tyler sells high-quality and affordable clothes that are comfortable, contemporary, and fashionable.

Project Brief:
N. Tyler needed a professional agency approach, which could help the brand roll out each season’s collection, as well as its first flagship store in Marina Bay Sands.

The agency secured extensive media coverage of the brand including fashion spreads and features on Style Men, The Straits Times URBAN, Men’s Folio, Designaré Homme and FHM.