Company Overview

Publicist PR Consultancy is a home grown public relations, marketing and social media consultancy. We specialize in luxury lifestyle, fashion, travel, hospitality, F&B and medical wellness. As a boutique agency, we pride ourselves on offering a personal alternative to larger public relations agencies. You won’t find fancy PR lingo around here. We’re straight shooters, who dazzle by delivering results. Our bespoke public relations and brand centric approach puts you in the spotlight by leveraging on media relations, brand strategy, media training, media junkets, celebrity profiling, celebrity endorsement, event planning, event photography, community outreach, social media and visual design.

We believe in developing strong relationships with our clients and focus on delivering bespoke campaigns based on individual client objectives.


Role Overview

The Business Development Executive (BDE) is responsible for generating leads and supporting new business revenue to Publicist PR. The BDE will have his/her own prospect portfolio focused on specific business sectors. He/she will be responsible for developing a sales contact plan, building strategic proposals, responding to procurement led RFIs and pitching to small and medium sized clients.

Key Personal Responsibilities

Business Development

 Work with and expand current prospect database within specified business sectors to generate effective leads & exceed sales targets for the business

 Develop a sales contact plan direct marketing, and attending industry events to build relationships with key prospects

 Respond to incoming Requests for Information (RFIs), Requests for Proposals (RFPs) in a professional and creative manner

 Understand a prospect’s business needs and work with colleagues to develop a tailored digital marketing proposal

 Work closely with colleagues in Publicist PR to identify common new business prospects

Knowledge Sharing, learning & development

 Enhance own development by taking responsibility for staying informed and up to date with industry knowledge

 Work closely with the Publicist team to develop new business proposals

 Identify areas where there is potential for learning and building knowledge with others

 Set objectives and build a personal development plan

Key Relationships

 Other Business Development Managers & Business Development Executives

 Marketing Executive who supports all proposal writing

 Group Marketing team

 Client Development team

 Network team

Professional Requirements

 Ability to interact with and influence multiple sales channels

 Ability to manage and track lead generation and a sales pipeline through CRM system


Personal Requirements

 Tenacious & creative sales approach

 Driven and motivated by results

 Passionate about performance marketing

 Strong presenter and negotiator

 Excellent written skills

 Organised with good attention to detail

 A self-starter who can spot new opportunities

 Able to work as part of small and diverse team


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