Job Title: Public Relations Manager
Job Description / Responsibilities:
The Account Manager will play a key role within the marketing and communications division, developing brand awareness and securing press for our clients. This is a highly entrepreneurial, newly created position with room for expansion.
Duties include:
• Develop and implement strategic PR programs to achieve significant increases in brand awareness
• Identify key media outlets
• Develop compelling story angles
• Cultivate relationships with key business journalists in mass publications
• Pitch stories to both national and local media. Achieve highest visibility for in print, broadcast, TV and online media outlets
• Write clear and compelling pitch letters, press releases and by-lined articles
• Identify media trends, news cycles and spin opportunities
• Proactively manage editorial calendars. Read more about Public Relations Manager